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Business leaders learn how to guard against the pitfalls of employees using social media

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Our employment partner, Matthew Clayton and employment solicitor, Asim Khan addressed over 30 business owners, marketers and HR managers keen to learn about the pitfalls and potential legal implications of employees using social media at work, at an event organised by CIM Gloucestershire last Tuesday evening.

Chambers UK recommended solicitor Matthew explained; “With over a billion people using social media across the globe, it is no wonder that businesses are getting increasingly concerned about the impact of social media in and outside of the workplace. The key to preventing inappropriate behaviour through these channels is to educate staff as to the rights and wrongs of certain actions and their potential consequences. Companies should have a clear social media policy setting out what the organisation considers to be acceptable.”

The event took place at University of Gloucestershire Park Campus in Cheltenham hosted by CIM, the world’s leading professional marketing body. CIM members in Gloucestershire organise a broad range of skill development and company knowledge share events for local members.

CIM Gloucestershire branch chair Luan Wise commented; “As marketers we are so often responsible for social media activities. Matthew clearly explained to our local CIM members the important issues of managing reputation and possession of data. With some great case studies and clear explanation that social media legally is no different from any other conversation, we all took away some really valuable information and insight.”

Our employment team run a series of employment law seminars throughout the year. To find out more about this series including topics and dates please visit our events page.

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